The hapic feedback buttons within the Ariya react to touch, much like the way you interact with your smartphone, as it communicates through fingertip vibrations. The design team decided to integret haptic feedback buttons into the Ariya due to the underlying design concept of 'Timeless Japanese Futurism', which takes a distinctive Japanese approach to design, through conveying a simple, yet powerful impression.
Senior Designer Hideki Tago explains: “We created a clean space by blending the haptic controls with the grain of the interior’s wood grain finish. We did this in a way that didn’t affect the performance of the controls, allowing us to achieve both functionality and an attractive appearance.”
“By applying a wood grain pattern to the plastic panels with a hydro-printing process, we gave them a very realistic wood-like feeling. At the same time, this allowed transparent icons to come to life when illuminated.”